What I’ve learned working with small & medium size enterprises in Kenya
We spent the first two years of our business testing ideas and learning how to run the business. We had found a small office in the Central business district which we shared with an IT firm. To state that it was difficult is an understatement....
Tips On How To Increase Your Mobile App downloads
App Store Optimisation (ASO) Focus On Your App Title And Description Optimize Your Title, Keywords, Description and Reviews/Ratings Decide On A Specific Number Of Keywords To Use Use Your Brand Name In All Of The Links To Your Download Pages Facebook Marketing Promoted Tweets...
UPESISOFT! Sealing Operational Loopholes In Your Business.
Imagine running a business but not being able to take sufficient records of all the important information involving your business, or not being able to sufficiently monitor your inventory. Phillip, a salesman from Nyanyuki, has been running his business for 5 years. He has struggled...
The Role Of Social Media In Customer Service
Social media is a key tool for driving brand identity and marketing. It is therefore imperative to have a social media presence in this day and age. According to Ermasys 2019, there are 3.2 billion social media users worldwide. It is no surprise that most...