Is Digital PR is the Future of Marketing?
You’re a business owner despairing that your website isn’t in the coveted top three organic positions for your keywords in Google’s search results, Digital PR is the holy grail.So what is digital PR?Digital PR is an online marketing strategy that aims to increase the online...
Kenya Passes The Data Protection! What it Means For Users and Data Processing Entities
“Kenya has joined the global community in terms of data protection standards!” Joe Mucheru, Minister for Information, Technology and Communication, told George Obulutsa and Duncan Miriri from Reuters.On Friday 8 November 2019 Uhuru Kenyatta, President of The Republic of Kenya, signed and approved a Data...
The Importance Of Digital Marketing Training
Here’s why Digital Marketing Training is Absolutely Important! Reaches People Where They Spend Their Time & Money Levels the Playing Field for Small Business More Targeted Can Be Hyper-Personalized More Advanced Analytics Easy to Scale & Adapt Best ROI Aligns with How People ShopToday How...
Tips On How To Increase Your Mobile App downloads
App Store Optimisation (ASO) Focus On Your App Title And Description Optimize Your Title, Keywords, Description and Reviews/Ratings Decide On A Specific Number Of Keywords To Use Use Your Brand Name In All Of The Links To Your Download Pages Facebook Marketing Promoted Tweets...
How To Integrate eCommerce Sites with ERP Systems
ARTICLE SUMMARY: How e-Commerce integration can benefit your business/company/organization. eCommerce integration in developing countries. The drawbacks of manual processes. Digital 4 Africa’s e-Commerce integration solution. What to expect with e-Commerce integration. Many entrepreneurs, business owners and individuals strive to run their businesses...
UPESISOFT! Sealing Operational Loopholes In Your Business.
Imagine running a business but not being able to take sufficient records of all the important information involving your business, or not being able to sufficiently monitor your inventory. Phillip, a salesman from Nyanyuki, has been running his business for 5 years. He has struggled...
The Role Of Social Media In Customer Service
Social media is a key tool for driving brand identity and marketing. It is therefore imperative to have a social media presence in this day and age. According to Ermasys 2019, there are 3.2 billion social media users worldwide. It is no surprise that most...
Continuous Deployment(CD) using Bitbucket Pipelines and Ubuntu Linux Server
Source — https://www.youtube.com/watch?v=U0TirWGUlqsIn this tutorial, you will learn how to set up Bitbucket Pipelines for a PHP & Node.js application and deploy them to your Ubuntu 18.04 server.I’m writing this because I wasn’t able to get a step-by-step guide for how to do it from one source....
The Gaps of High Potential Technology in a Foreign Land
In a recent visit to India, I was very excited to see how technology has indeed made the world a small village and more accessible to everyone. It was a joy to order for my Uber and when I got hungry, Uber Eats came in...
Digital Minimalism: Responsible use of social media
Cal Newport, a professor and celebrated author of the book ‘Digital Minimalism: Choosing a Focused Life in a Noisy World’ outlined his approach on digital minimalism where he spends his time online “on a small number of carefully selected activities that strongly support things you...