Digital 4 Africa Clients

Since 2014, we have served 105 companies in East Africa from different sectors.

Our work in digital marketing, capacity building, and eCommerce speaks for itself.

Case Studies

How our work has had an impact on different sectors of the economy.

Challenge

HACO Industries wanted to drive awareness and increase sales for Palmer’s products in Kenya. The client is the sole licensed distributor of Palmer’s in Kenya.

Solution

Using social media influencers, media buying and user generated content, Digital For Africa ran the campaign on Instagram and Facebook using the hash tag: #ChooseWhatsReal

Impact

Increase in conversations through user generated content on Facebook, Twitter and Instagram. More brand awareness and demand for Palmer’s products in Kenya.

Challenge

Wanted to build the capacity of the commercial division.

Solution

We trained over 100 employees in digital marketing.

Impact

Increased sales conversions.

Challenge

They wanted to enhance the board’s data analytics capabilities for improved decision making.

Solution

We provided data analytics training.

Impact

The number of new digital products is increasing. Retention of members is improved.

Challenge

They wanted to build a team of internal brand champions.

Solution

Over 100 employees and senior management were trained.

Impact

More content is being created, which leads to increased brand engagement.

Challenge

They wanted to build two new digital products

Solution

We designed UX designs for their two fintech products.

Impact

More customers are using their mobile app. Increased revenue from digital products.

Challenge

They wanted to increase online sales for their ecommerce platform.

Solution

We were able to assist them in streamlining their internal sales processes. We redesigned the website and made it search engine friendly.

Impact

50% of sales are coming from their online store.

Challenge:

Not getting leads and conversions from the website and social media
Low website traffic, Low online sales
iPhone users in Kenya were not aware that they can get their phones repaired in Nairobi

Solution

Improved site navigation, Optimized Google My Business with better relevant keywords.
Improved the landing page experience by creating better copy and easy-to-fill lead generation forms.
Improved Facebook Ads by targeting only people who use iPhone devices

Impact

An efficient sales pipeline
Increased leads and sales per day.
A better customer experience

Challenge:

They wanted to enhance their customer experience.

Solution

We deployed Hubspot and assisted them in creating internal digital assets and workflows. We enriched their website by creating useful content and adding more social proof.

Impact

They are settling more claims than two years ago. They are getting more referrals from happy customers. Better data quality standards have improved their decision-making abilities.