How To Market Your Business Through Content Marketing. The Steps You Miss!
Content marketing for business growth. The crucial reason for setting up a business first is to follow and achieve your passion! Come to think of it; It gives you the…
Content Marketing: How to Attract and Engage Your Audience
As a business owner, you’re constantly on the lookout for new methods to outpace your competitors. One method is content marketing. But first, what exactly is content marketing? Content marketing…
To achieve better outcomes in your sales and marketing, you must build the capacity of your team.
Lack of capacity is the biggest challenge to the good execution of sales and marketing campaigns. Capacity building through skills development is the key to getting the best performance. For…
Why Quality Score in Google Ads Matters, and How to Improve It.
Google Ads Quality Score A quality score is a measure of how relevant your Google Ads and keywords are to users, and it has a big impact on your costs.…
How to Target IOS 14 Users with Custom Audiences on Facebook
How to Target IOS 14 Users with Custom Audiences on Facebook As we all know, IOS 14 is out and people are updating their phones like crazy! If you’re not one of…
Why we are committed to helping Kenyan SMEs develop digital skills.
Helping Kenyan SMEs develop digital skills. Over the last 8 years, in the course of providing online marketing services, we noticed there’s a massive skills gap in Africa when it…
What is Omni channel selling, and how does it benefit consumer brands?
Omnichannel selling Omnichannel selling is the term used for businesses that sell their products and services through multiple channels. These businesses use a variety of methods to reach their customers,…
What Are The Benefits of Automating Your Sales and Marketing Processes Using a CRM?
What is Sales and marketing automation? Sales and marketing automation is a process of using technology to manage sales and marketing tasks. It can include customer relationship management (CRM), email…
New Ways Media Publishers Can Monetize Their Platforms.
There are a variety of ways that media publishers can monetize their platforms. Some of the most common methods include selling advertising space, charging for subscriptions or access to…
What Is The Benefit Of Internal Linking In SEO?
Benefits of Internal linking Internal linking is one of the most important aspects of SEO. It helps your website rank higher in search engines, and it also helps visitors find…