How To Determine The Value Of A Blog In Case You Want To Sell It To A Potential Investor.
How to measure blog value How can you measure the value of a blog? This question was raised in a content writers’ group, and I decided to write about it to…
How To Market Your Business Through Content Marketing. The Steps You Miss!
Content marketing for business growth. The crucial reason for setting up a business first is to follow and achieve your passion! Come to think of it; It gives you the…
Content Marketing: How to Attract and Engage Your Audience
As a business owner, you’re constantly on the lookout for new methods to outpace your competitors. One method is content marketing. But first, what exactly is content marketing? Content marketing…
To achieve better outcomes in your sales and marketing, you must build the capacity of your team.
Lack of capacity is the biggest challenge to the good execution of sales and marketing campaigns. Capacity building through skills development is the key to getting the best performance. For…
Why we are committed to helping Kenyan SMEs develop digital skills.
Helping Kenyan SMEs develop digital skills. Over the last 8 years, in the course of providing online marketing services, we noticed there’s a massive skills gap in Africa when it…
New Ways Media Publishers Can Monetize Their Platforms.
There are a variety of ways that media publishers can monetize their platforms. Some of the most common methods include selling advertising space, charging for subscriptions or access to…
How a Small Business Can Scale And Make Profit
How to scale a small business As a small business, it can be difficult to make a profit. But with the right tools and strategies in place, you can scale…
Digital Marketing: A Guide For Small Businesses To Getting Started
If you run a small business and have been planning to get started with digital marketing, then this post is for you. Let’s face it, operating on a tight…
How To Make Money Online From Your Content
Relying on Google Adsense alone is not a sustainable way to make money from your website or YouTube Channel. This calls for more innovative ways of generating revenue online. I…
What I’ve learned working with small & medium size enterprises in Kenya
We spent the first two years of our business testing ideas and learning how to run the business. We had found a small office in the Central business district which…