The Best Digital Marketing Courses in Kenya in 2024
Your guide for choosing the best digital marketing course in Kenya for youSummaryWhen you hear “digital marketing,” what imagery floods your mind? For many, it conjures visions of social media…
The Amazing Power of Storytelling in Branding | Nairobi 2024
The Power of Storytelling in Branding and Marketing What Is Storytelling in Branding? In today’s dynamic and competitive business space, customers identify with brands that pick them out of the…
The Importance of Content Marketing Strategy 2023-2024
The Shift from Traditional Ads to Content Marketing: Why Businesses Must Adapt In today’s digital world, traditional TV and newspaper ads don’t grab attention like they used to. People now…
Top Digital Marketing Jobs in Kenya in 2022 and How to Find Them.
Over 150 people took part in our webinar on 4 October to learn some expert advice on the top digital marketing jobs in the current digital economy from the CEO…
How To Determine The Value Of A Blog In Case You Want To Sell It To A Potential Investor.
How can you measure the value of a blog? This question was raised in a content writers’ group, and I decided to write about it to help people understand this…
How To Market Your Business Through Content Marketing. The Steps You Miss!
The crucial reason for setting up a business first is to follow and achieve your passion! Come to think of it; It gives you the drive to stay and step…
Content Marketing: How to Attract and Engage Your Audience
As a business owner, you’re constantly on the lookout for new methods to outpace your competitors. One method is content marketing. But first, what exactly is content marketing? Content marketing…
To achieve better outcomes in your sales and marketing, you must build the capacity of your team.
Lack of capacity is the biggest challenge to the good execution of sales and marketing campaigns. Capacity building through skills development is the key to getting the best performance. For…
Why we are committed to helping Kenyan SMEs develop digital skills.
Over the last 8 years, in the course of providing online marketing services, we noticed there’s a massive skills gap in Africa when it comes to digital skills. Many…
New Ways Media Publishers Can Monetize Their Platforms.
There are a variety of ways that media publishers can monetize their platforms. Some of the most common methods include selling advertising space, charging for subscriptions or access to…