Huge untapped market for Laptops and second-hand phones in Kenya

9 years ago

There’s a huge untapped market for second-hand phones and laptops in Kenya and around the world. That’s according to the 2016 data released by Deloitte East Africa on Technology, Media,…

10 Important Lessons I’ve learned working with Small Businesses in Kenya

Business

9 years ago

I have been supporting small businesses in Kenya in the area of marketing and advertising. I must say this has been an incredible journey and experience which was actually born…

How a mother got cancer and her experience led the daughter to offer home-based care to other patients

Business

10 years ago

What do you know about cancer? You know that cancer causes more deaths than TB, HIV and malaria combined. You know that the leading cancers among women in Kenya are…

The difference between Marketing, Public Relations and Advertising

Business

10 years ago

The Evolution of Big Data

Business

10 years ago

The term “Big data” has been coined to include the vast amount of data that is currently being collected willingly from customer behaviour as they interact with digital tools such…

The new business idea is in creating platforms, not products

Business

10 years ago

Just like it happened with Nokia, HP and Microsoft, Samsung is now being disrupted. The new business idea in town is not around product innovation but in business model innovation.…

4 Things You Should Know Before Becoming An Entrepreneur

Business

10 years ago

During the Global Entrepreneurship Summit held in July this year, President Obama emphasized on the need to create jobs. Creation of jobs via start up enterprises that are focused on…

Social Experiments – The New Wave of Digital Campaigns

Business

10 years ago

Wikipedia describes a “social experiment” as a research project conducted with human subjects in the real world that typically investigates the effects of a policy intervention by randomly assigning individuals,…

Huge untapped market for Laptops and second-hand phones in Kenya

10 Important Lessons I’ve learned working with Small Businesses in Kenya

How a mother got cancer and her experience led the daughter to offer home-based care to other patients

The difference between Marketing, Public Relations and Advertising

The Evolution of Big Data

The new business idea is in creating platforms, not products

4 Things You Should Know Before Becoming An Entrepreneur

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