Through the eyes of Madame Boss
By Anita Thuku I am human and with that in mind, I am a complicated one. I remember the first time I heard about digital marketing I had a hullaballoo…
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How to craft an accurate buyer persona for your business
By Sylvia Mukami Do you remember your first crush and how taken you were with her? You carefully studied her so you could be aware of her preferences. If she…
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