What’s The Big Deal About Data?

Remember when you were in high school and mathematics was the bane of your existence? You couldn’t wait to graduate and leave those pesky numbers behind.Little by little, you’ve come to realize that analytics is one of the top three essential capabilities in any business....

A Guide To Content Marketing

Whatever you’re selling, people out there are looking for someone like you. So why aren’t they choosing you?Look at me! Look at my product! Look at my business! Traditional marketing is all about promoting you and your business. If you make enough noise, people will...

Is Freelancing The Future Of Work?

There is a trend in Europe and the US where companies especially technology companies are now preferring to work with Freelancers, Consultants or independent contractors instead of hiring employees as is the norm. This is referred to us the on-demand economy, where the economic activity created by...